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The role of Guanxi in green supply chain management in Asia's emerging economies: a conceptual framework

Geng, Ruoqi, Mansouri, S. Afshin, Aktas, Emel and Yen, Dorothy A. 2017. The role of Guanxi in green supply chain management in Asia's emerging economies: a conceptual framework. Industrial Marketing Management 63 , pp. 1-17. 10.1016/j.indmarman.2017.01.002

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In recent decades, rapid industrialmodernization and economic growth have brought substantial environmental problems such as air pollution, hazardous waste, andwater pollution for the Asian emerging economies (AEE), in particular China, Taiwan, India, Malaysia, Indonesia, Thailand, and South Korea. These countries have started to adopt green supply chainmanagement (GSCM) as a strategy to reduce the environmental impact. There are anecdotal evidences that the adoption of GSCM in this region is partly influenced by Guanxi – a cultural norm, which plays a significant role in relationship governance within supply chain activities among the AEE. Based on a systematic literature review,we develop a conceptual framework that characterizes the drivers and barriers for the adoption of GSCMpractices, incorporating Guanxi as a moderator in the manufacturing sector of the AEE. The conceptual framework addresses the roles of two types of Guanxi in the adoption of GSCM: the relational Guanxi at individual level based on social exchange theory and the aggregated Guanxi at firm level derived fromsocial capital theory. This recognition of Guanxi at two separate decision levels help companies bettermanage their relationshipswhile they green their supply chains. Directions for future research andmanagerial implications are discussed accordingly.

Item Type: Article
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Uncontrolled Keywords: Green supply chain management; Guanxi; Conceptual framework; Systematic literature review; Asian emerging economies; Manufacturing sector; Stakeholder theory; Social exchange theory
Additional Information: This is an open access article under the CC BY license
Publisher: Elsevier
ISSN: 0019-8501
Date of First Compliant Deposit: 28 September 2017
Date of Acceptance: 4 January 2017
Last Modified: 07 Jul 2020 16:45

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