Cardiff University | Prifysgol Caerdydd ORCA
Online Research @ Cardiff 
WelshClear Cookie - decide language by browser settings

Faith in the future: on a mission to integrate sustainability into management theory and practice

Martinez, Fabien, Peattie, Kenneth and Vazquez-Brust, Diego 2020. Faith in the future: on a mission to integrate sustainability into management theory and practice. Futures 125 , 102654. 10.1016/j.futures.2020.102654
Item availability restricted.

[img] PDF - Accepted Post-Print Version
Restricted to Repository staff only until 27 October 2022 due to copyright restrictions.
Available under License Creative Commons Attribution Non-commercial No Derivatives.

Download (314kB)

Abstract

This paper considers the future transformation of management theory and practice towards greater sustainability by framing it as a battle of competing faiths rather than logics. We apply the lens of ‘syncretism’, a process that describes religious faith interactions to understand the critical role of ‘missionaries’ and ‘believers’ in business progress towards sustainability. Using analogical reasoning, we argue that business missionaries and believers are characterised by varying levels of (1) sensibility to sustainability issues and (2) capacity to open themselves to ‘external’ idea systems and worldviews. The type of relationships that are developed amongst these agents may critically shape a firm’s sustainability performance. The article ends with an outline of implications for the future of corporate sustainability practice, research and theory.

Item Type: Article
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Sustainable Places Research Institute (PLACES)
Publisher: Elsevier
ISSN: 0016-3287
Date of First Compliant Deposit: 30 October 2020
Date of Acceptance: 20 October 2020
Last Modified: 27 Nov 2020 06:08
URI: http://orca.cf.ac.uk/id/eprint/136057

Actions (repository staff only)

Edit Item Edit Item

Downloads

Downloads per month over past year

View more statistics