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Vernacular journalism: Local news and everyday life

Wahl-Jorgensen, Karin ORCID: https://orcid.org/0000-0002-8461-5795 and Boelle, Julia 2023. Vernacular journalism: Local news and everyday life. Journalism 10.1177/14648849231209707

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Abstract

This paper, based on in-depth interviews with 57 local journalism entrepreneurs in the UK, develops the idea that these emergent and small-scale local news organizations prioritize a form of “vernacular journalism.” Driven by a democratic impulse, vernacular journalism reflects the preoccupations, experiences and histories of ordinary people and their communities, providing a vehicle for representation and voice, which is often missing from more established news organizations. Vernacular journalism seeks to (1) make a difference in the local community, and (2) represent the nature of the community, providing a “first draft” of its history from its inhabitants’ perspective. The ability to provide such vernacular journalism is premised on knowledge of the community, cultivated through long-standing presence. The provision of a vernacular journalism which reflects the world from the bottom up is a unique selling point for local journalism, against the top-down orientation of larger regional and national outlets.

Item Type: Article
Date Type: Published Online
Status: In Press
Schools: Journalism, Media and Culture
Publisher: SAGE Publications
ISSN: 1464-8849
Date of First Compliant Deposit: 10 October 2023
Date of Acceptance: 4 October 2023
Last Modified: 22 Nov 2023 16:50
URI: https://orca.cardiff.ac.uk/id/eprint/163111

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