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Dysfunctional customer behaviour: methodological challenges

Reynolds, Kate and Harris, Lloyd Cameron 2008. Dysfunctional customer behaviour: methodological challenges. Presented at: AMA SERVSIG International Research Conference, Liverpool, UK, 5-7 June 2008. Published in: Baron, J. S. ed. Proceedings of AMA SERVSIG International Research Conference. Liverpool: University of Liverpool Management School,

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Item Type: Conference or Workshop Item (Paper)
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Subjects: H Social Sciences > HB Economic Theory
Uncontrolled Keywords: marketing; business strategy
Publisher: University of Liverpool Management School
ISBN: 095611220X
Last Modified: 31 Jan 2020 05:38
URI: https://orca.cardiff.ac.uk/id/eprint/19931

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