| Peattie, Kenneth John 2010. Rethinking marketing. In: Copper, Tim ed. Longer Lasting Products: Alternatives To The Throwaway Society, Farnham, Surrey: Gower Publishing, pp. 243-272. |
| Item Type: | Book Section |
|---|---|
| Date Type: | Publication |
| Status: | Published |
| Schools: | Business (Including Economics) Sustainable Places Research Institute (PLACES) |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HF Commerce |
| Publisher: | Gower Publishing |
| ISBN: | 9780566088087 |
| Related URLs: | |
| Last Modified: | 04 Jun 2017 03:39 |
| URI: | http://orca.cf.ac.uk/id/eprint/24309 |
Citation Data
Cited 62 times in Google Scholar. View in Google Scholar
Cited 34 times in Web of Science. View in Web of Science.
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