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Japan: marketing management issues in Japan

Slater, Stephanie 2013. Japan: marketing management issues in Japan. In: Paliwoda, Stanley, Andrews, Tim and Chen, Junsong eds. Marketing Management in Asia, Routledge Studies in International Business and the World Economy, Abingdon, Oxon: Routledge, pp. 78-100.

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Item Type: Book Section
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HF Commerce
Publisher: Routledge
ISBN: 9780415523172
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Last Modified: 04 Jun 2017 03:39
URI: http://orca.cf.ac.uk/id/eprint/24311

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