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Purchasing intention in services: A conceptual framework

Slater, Stephanie and Michaelidou, N. 2009. Purchasing intention in services: A conceptual framework. Presented at: Academy of Marketing Annual Conference 2009, Leeds, UK, 7-9 July 2009.

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Item Type: Conference or Workshop Item (Paper)
Date Type: Completion
Status: Unpublished
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
Uncontrolled Keywords: Marketing and strategy
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Last Modified: 04 Jun 2017 03:40

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