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Beetles, Andrea Clare and Harris, Lloyd C.
2004.
Advertising and literary criticism: An exploratory study of reader response.
Presented at: Academy of Marketing Conference 2004,
Cheltenham, UK,
6-9 July 2004.
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Full text not available from this repository.
| Item Type: |
Conference or Workshop Item
(Paper)
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| Date Type: |
Completion |
| Status: |
Unpublished |
| Schools: |
Business (Including Economics) |
| Subjects: |
P Language and Literature > PN Literature (General) > PN0080 Criticism |
| Last Modified: |
31 Jan 2020 05:40 |
| URI: |
http://orca.cf.ac.uk/id/eprint/41212 |
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