Peattie, Susan and Peattie, Kenneth John 2002. Consumer trust in FMCG sales promotions. Presented at: 9th Recent Advances in Retailing & Services Science Conference, Heidelberg, Germany, 16-19 August 2002. Book of Abstracts: 9th Recent Advances in Retailing & Services Science Conference: August 16-19, 2002, Heidelberg, Germany. European Institute of Retailing and Services Studies (EIRASS), p. 77. |
Item Type: | Conference or Workshop Item (Paper) |
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Date Type: | Publication |
Status: | Published |
Schools: | Business (Including Economics) Sustainable Places Research Institute (PLACES) |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
Publisher: | European Institute of Retailing and Services Studies (EIRASS) |
ISBN: | 9789068141382 |
Last Modified: | 04 Jun 2017 04:39 |
URI: | http://orca.cf.ac.uk/id/eprint/42270 |
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