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Aligning relationship goals and measures within a logistics triad

Mason, Robert John, Potter, Andrew Thomas, Naim, Mohamed Mohamed and Aryee, Gilbert 2007. Aligning relationship goals and measures within a logistics triad. Presented at: 12th International Symposium on Logistics (ISL 2007), Budapest, Hungary, 8-10 July 2007. Published in: Pawar, Kulwant, Lalwani, Chandra and Muffatto, Moreno eds. Proceedings of the 12th International Symposium on Logistics (ISL 2007). Nottingham: Centre for Concurrent Enterprise, University of Nottingham Business School, pp. 17-24.

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Abstract

The paper explores the three way relationship that exists between the logistics provider, the Shipper and the Consignee. It has been argued previously that this logistics triad should be seen as a fundamental building block of logistics provision and supply chain practice. This contrasts with the current emphasis in the literature on the two-way or dyadic relationship, which characterises much of the Buyer and Seller relationship literature for both tangible products and intangible services. After reviewing the literature on dyadic partnering including the importance of aligning goals and measures and proposing questions on how this may be applied in the triadic form, a logistics triad is rigorously researched, a new aligned performance goal and supporting measures are introduced and the results after nine months assessed. The paper concludes by proposing that although logistics relations need to be contingent to their environment, in some cases an extended aligned partnership across the logistics triad may overcome inherent weak links and support sustained performance improvement.

Item Type: Conference or Workshop Item (Paper)
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Centre for Advanced Manufacturing Systems At Cardiff (CAMSAC)
Subjects: H Social Sciences > H Social Sciences (General)
Publisher: Centre for Concurrent Enterprise, University of Nottingham Business School
ISBN: 9780853582182
Last Modified: 04 Jun 2017 05:11
URI: http://orca.cf.ac.uk/id/eprint/49354

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