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Morgan, Robert E. and Kutwaroo, Gopal
2004.
The paradox between marketing knowledge transfer and strategic alliance success.
Presented at: American Marketing Association (Winter) Educators' Conference,
Scottsdale, AZ, USA,
6-9 February 2004.
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Full text not available from this repository.
| Item Type: |
Conference or Workshop Item
(Paper)
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| Date Type: |
Completion |
| Status: |
Unpublished |
| Schools: |
Business (Including Economics) |
| Subjects: |
H Social Sciences > H Social Sciences (General) |
| Last Modified: |
04 Jun 2017 05:12 |
| URI: |
http://orca.cf.ac.uk/id/eprint/49652 |
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