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Impact of multimodal transport service value and relationships on business performance: The Thai shippers' perspective

Chao, Poti 2011. Impact of multimodal transport service value and relationships on business performance: The Thai shippers' perspective. PhD Thesis, Cardiff University.

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As trade and transport networks were taking shape through a series of development, modern transport practices such as multimodal transport service and logistics service value has significantly affected current transport systems. Inevitably, collaborative relationships between shippers and operators have received considerable attention in determining the effectiveness of Multimodal Transport. The term of'relationship' in the context of transport has always been a critical pillar in strategic business environment. However, in the Asian context, especially in China or other Asian countries like Thailand, the term 'relationship' is an ambiguous business concept, which exceeds more than just elements of long-term business relationship or short- term transactions found in the Western literature. The term 'Guartxi briefly translated as personal connections/relationships, is deeply embedded in the mindset of most Asian people and in every aspect of their personal and organisational interactions. The primary objective of this thesis is to investigate the impact of Multimodal Transport Service Value and Relationships on shippers' Business Performance, evidence from Thai shippers' perspective. In this study, an evaluation of the causal relationships among Multimodal Transport Service (MTS), Logistics Service Value (LSV), Relationship Quality (RQ) and Guanxi (GX) on shippers' Business Performance (BP) is examined. A research model is developed to validate these measurement models and to rigorously test the relationships in the form of structural model. This study uses Structure Equation Modeling (SEM) to analyse data collected from Thai shippers listed in the Thai National Shippers' Council (TNSC). The result of the structural model has shown that both MTS and LSV has significant impact on BP through RQ, and GX has shown support on all of its related hypothesised paths. In summary, this thesis empirically develops a structural model to prove the significance of MTS, LSV, RQ and GX on Business Performance in a Multimodal Transport environment.

Item Type: Thesis (PhD)
Status: Unpublished
Schools: Business (Including Economics)
Subjects: H Social Sciences > HE Transportation and Communications
V Naval Science > V Naval Science (General)
ISBN: 9781303196294
Funders: Cardiff Business School
Date of First Compliant Deposit: 30 March 2016
Last Modified: 09 Jan 2018 23:09

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