Comfort, identity and fashion in the post-socialist city

Jayne, Mark ORCID: https://orcid.org/0000-0002-5150-4861 2017. Comfort, identity and fashion in the post-socialist city. McNally, Danny, Price, Laura and Crang, Philip, eds. Geographies of comfort, Aldershot: Routledge, (10.4324/9781315557762-13)

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Abstract

This chapter shows that study of geographies of comfort, consumption and consumer culture focused on materialities, assemblages and context has much to offer theoretical and empirical understanding of the ways people claim a ‘right to the city’. It argues that a focus on comfort, fashion and urban identity through the lens of assemblages, materiality and context offers more complex political, economic, social, cultural and spatial analysis. The chapter deals with geographies of wearing comfy clothing during both the socialist era and the emergence of variegated capitalism since 1989. It focuses on the relationship between fashion and identity in public spaces in Petrzalka, a high-rise housing estate in Bratislava, Slovakia. It concludes by discussing how the wearing of comfortable clothing is an everyday ‘political’ response to changing temporal and spatial imaginaries and experiences of political and economic change as citizens claim a material ‘right to the city’.

Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	Geography and Planning (GEOPL)
Publisher:	Routledge
ISBN:	9781315557762
Last Modified:	19 Apr 2024 13:45
URI:	https://orca.cardiff.ac.uk/id/eprint/93952

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