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Number of items: 19.

Collins, Victoria, Toon, Mark, O'Selmo, Ellena, Reynolds, Laura and Whitehead, Penny 2019. A survey of stress, burnout and well-being in UK dentists. British Dental Journal

Toon, Mark, Collin, Victoria, Whitehead, Penny and Reynolds, Laura 2018. An analysis of stress and burnout in UK general dental practitioners: sub dimensions and causes. British Dental Journal
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Toon, Mark and Lemke, Fred 2016. Hearing the quiet voices: digital empowerment of low status stakeholders in complex value co-creation construction scenarios. Presented at: ICRM 2016, Toulouse, France, 7-9 Sept 2016.

Lemke, Fred and Toon, Mark 2016. Value co-creation in complex projects: opening the time-value box. Presented at: EMAC 2016, Oslo, Norway, 24-26 May 2016.

Toon, Mark, Morgan, Robert E., Lindgreen, Adam, Vanhamme, Joëlle and Hingley, Martin 2016. Processes and integration in the interaction of purchasing and marketing: considering synergy and symbiosis. Industrial Marketing Management 52 , pp. 74-81. 10.1016/j.indmarman.2015.07.014
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Toon, Mark and Lemke, Fred 2015. What is multi-agency value co-creation anyway? Presented at: International Colloquium on Relationship Marketing 2015, Helsinki, Finland, 15-17 September 2015.
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Toon, Mark, Morgan, Robert E. and Robson, Matthew J. 2014. Building the exchange process: The antecedents of operational exchange in collaborative business to business relationships. Presented at: International Colloquium on Relationship Marketing, Newcastle, UK, 8-10 September 2014.
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Toon, Mark, Morgan, Robert E. and Robson, M. J. 2013. Operational exchange in collaborative business to business alliances: antecedents and the impact of firm size. Presented at: EMAC 2013, Istanbul, Turkey, 4-7 June 2013.

Toon, Mark, Robson, Matthew J. and Morgan, Robert E. 2012. A value-in-process analysis of relationship interactions in non-equity alliances. Industrial Marketing Management 41 (1) , pp. 186-196. 10.1016/j.indmarman.2011.11.016

Toon, Mark, Morgan, Robert E. and Robson, M. 2011. Alliance governance in marketing channels: substitutes and multidimensional forms. Presented at: Marketing Theory Challenges in Emerging Societies : Conference Proceedings, Iaşi, Romania, 21-23 September 2011. Published in: Munteanu, Corneliu ed. Proceedings of 2nd European Marketing Academy (EMAC) Regional Conference, Iasi, Romania, 21-23 September 2011. Iasi: Alexandru Ioan Cuza University of Iasi, pp. 247-253.

Toon, Mark 2010. Non-trust in non-equity relationships: A non-transaction costs perspective. Presented at: 18th International Colloquium in Relationship Marketing, Reading, UK, 27-30 September 2010.

Toon, Mark, Robson, Matthew and Morgan, Robert 2010. Non-trust in non-equity relationships: A non-transaction costs approach. Presented at: International Colloquium on Relationship Marketing 2010, Henley-on-Thames, UK, 27-29 September 2010. pp. 31-32.

Toon, Mark, Robson, M., Morgan, Robert E. and Chuang, F. 2008. Assessment of inter-organisational governance types: multidimensionality and repeated ties. Presented at: British Academy of Management Conference (BAM) 2008, Harrogate, UK, 9-11 September 2008.

Toon, Mark. 2008. Coordinating mechanisms in interorganisational alliances : context, classification and performance outcomes. PhD Thesis, Cardiff University.
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Chuang, F., Robson, Matthew, Morgan, Robert E. and Toon, Mark 2008. The contingent value of stage-gate capabilities for new product performance in Chinese new technology ventures. Presented at: Academy of Marketing Conference 2008, Aberdeen, UK, 8-10 July 2008.

Toon, Mark, Robson, Matthew, Morgan, Robert E. and Chuang, Fu-Mei 2008. Assessment of interorganisational governance types: multidimensionality and repeated ties. Presented at: British Academy of Management 2008, Harrogate, UK, September 2008. pp. 31-32.

Toon, Mark, Robson, Matthew, Morgan, Robert E. and Skarmeas, Dionysis 2007. Formal governance in co-marketing alliances: conceptualization and assessment of factor model. Presented at: British Academy of Management Conference 2007, Warwick, UK, 10-13 September 2007. pp. 31-32.

Toon, Mark 2007. Drivers of expectations of continuity in importer-exporter relationships. Presented at: 36th EMAC Annual Conference, Reykjavik, Iceland, 22-25 May 2007.

Toon, Mark, Robson, Matthew John, Skarmeas, Dionysis and Morgan, Robert E. 2007. Formal governance in co-marketing alliances: conceptualization and assessment of factor structure. Presented at: British Academy of Management Conference 2007, Warwick, UK, 10-13 September 2007.

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