Cardiff University | Prifysgol Caerdydd ORCA
Online Research @ Cardiff 
WelshClear Cookie - decide language by browser settings

Browse by All Cardiff Authors

[up] Up a level
Number of items: 6.

Cockrill, Antje, Goode, Mark Michael Hugh and Beetles, Andrea Clare 2009. The critical role of perceived risk and trust in determining customer satisfaction with automated banking channels. Services Marketing Quarterly 30 (2) , pp. 174-193. 10.1080/15332960802619231

Harris, Lloyd Cameron, Ogbonna, Emmanuel Okechukwu ORCID: https://orcid.org/0000-0002-9742-1535 and Goode, Mark Michael Hugh 2008. Intra-functional conflict: an investigation of antecedent factors in marketing functions. European Journal of Marketing 42 (3/4) , pp. 453-476. 10.1108/03090560810853011

Goode, Mark M. H., Davies, Fiona Margaret, Moutinho, Luiz and Jamal, Ahmad ORCID: https://orcid.org/0000-0002-6230-4910 2005. Determining Customer Satisfaction From Mobile Phones: A Neural Network Approach. Journal of Marketing Management 21 (7-8) , pp. 755-778. 10.1362/026725705774538381

Jamal, Ahmad ORCID: https://orcid.org/0000-0002-6230-4910 and Goode, Mark M. H. 2001. Consumers' product evaluation: a study of the primary evaluative criteria in the precious jewellery market in the UK. Journal of Consumer Behaviour 1 (2) , pp. 140-155. 10.1002/cb.61

Moutinho, Luiz A., Davies, Fiona Margaret, Goode, Mark M. H. and Ogbonna, Emmanuel Okechukwu ORCID: https://orcid.org/0000-0002-9742-1535 2001. Critical factors in consumer supermarket shopping behaviour: a neural network approach. Journal of Consumer Behaviour 1 (1) , pp. 35-49. 10.1002/cb.52

Jamal, Ahmad ORCID: https://orcid.org/0000-0002-6230-4910 and Goode, Mark M. H. 2001. Consumers and brands: a study of the impact of self-image congruence on brand preference and satisfaction. Marketing Intelligence and Planning 19 (7) , pp. 482-492. 10.1108/02634500110408286

This list was generated on Fri Apr 19 08:56:44 2024 BST.


Maintained by Cardiff University Information Services