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Number of items: 15.

Rosier, Eleri Rhian 2011. Marketing strategy in a turbulent environment [Guest Editorial]. Journal of Strategic Marketing 19 (5) , pp. 413-420. 10.1080/0965254X.2011.613556

Rosier, Eleri Rhian, Morgan, Robert E. and Cadogan, John 2010. Marketing strategy and the efficacy of procedural justice: the mid-level marketing manager in industrial service firms. Industrial Marketing Management 39 (3) , pp. 450-459. 10.1016/j.indmarman.2008.10.002

Rosier, Eleri Rhian and Morgan, Robert E. 2007. A role theoretic view of product-market strategy execution: an investigation of mid-level marketing managers. Journal of Strategic Marketing 15 (2) , pp. 223-236. 10.1080/09652540701320985

Barton, Lisa, Morgan, Robert E and Thorpe, Eleri 2007. Social exchange explanada in delivering effective marketing strategies. Presented at: EMAC Conference, Reykjavik, Iceland, 22-25 May 2007.

Rosier, Eleri Rhian and Morgan, Robert E. 2007. In pursuit of the "ideal approach" to successful marketing strategy implementation. European Journal of Marketing 41 (5/6) , pp. 659-677. 10.1108/03090560710737679

Rosier, Eleri Rhian, Morgan, Robert E., Barton, L. and Kouropalatis, Yiannis 2006. Fostering an innovative organizational culture: implications for product-market strategy effectiveness. Presented at: 35th European Marketing Academy (EMAC) Conference, Athens, Greece, 23-26 May 2006.

Rosier, Eleri Rhian, Morgan, Robert E and Barton, Lisa 2005. Marketing managers' locus of control and role performance: Implications for product market strategy execution. Presented at: 2005 EMAC Annual Conference, Milan, Italy, 24-27 May 2005.

Barton, L. and Rosier, Eleri Rhian 2005. Improving middle managers' strategy commitment through an emphasis on psychological attachment in the trust relationship. Presented at: EIASM 3rd Workshop on Trust Within and Between Organizations, Amsterdam, The Netherlands, 27-28 October 2005.

Thorpe, Eleri Rhian, Morgan, Robert E, Barton, Lisa and Kouropalatis, Yiannis 2004. Fair process and managerial involvement in implementing strategy. Presented at: Strategic Management Society Annual Conference, San Juan, Puerto Rico, 31 Oct - 3 Nov 2004.

Thorpe, Eleri, Morgan, Robert E and Cadogan, J. W. 2004. Procedural justice and marketing strategy implementation effectiveness. Presented at: 33rd EMAC Conference, Murcia, Spain, 18 - 21 May 2004.

Thorpe, Eleri and Morgan, R. M. 2003. Testing the relationship between dimensions of commitment and marketing strategy implementation effectiveness: the mid-level managers' perspective. Presented at: Strategic Management Society Annual International Conference, Baltimore, MD, USA, 9-12 Nov 2003.

Rosier, Eleri Rhian and Morgan, R. M. 2003. Mid-level marketing managers: Commitment and marketing strategy implementation effectiveness. Presented at: Academy of Marketing Conference 2003: History of the Next Decade, Birmingham, UK, 8-10 July 2003.

Rosier, Eleri Rhian and Morgan, Robert E 2001. Mid-level managers and marketing strategy implementation: Mechanisms, processes and properties of procedural justice. Presented at: AM2001: Academy of Marketing Conference, Cardiff University, Cardiff, UK, 2-4 Jul 2001.

Rosier, Eleri Rhian and Morgan, Robert E. 2001. Foreign direct investment in transition economies: the case of the Coca-Cola company in Russia. In: Liu, Hong ed. Foreign Direct Investment and Strategic Alliances in Europe, International Business Press, pp. 27-48.

Morgan, Robert E. and Rosier, Eleri Rhian 2001. Foreign direct investment in transition economies: The case of Coca-Cola in Russia. Journal of Euromarketing 10 (1) , pp. 27-48. 10.1300/J037v10n01_03

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